Initially available in English as an experimental feature, this AI helper will generate a draft copy after the developer enters a couple of prompts, explains Google. One of the new AI features for app developers is a Generative AI tool that helps developers draft new Play Store listings, using Google’s PaLM 2 model. They also set the stage for how AI could be used in terms of app publishing and promotion, leaving many to wonder if Apple will introduce similar tools at its upcoming developer conference, WWDC, in June. The AI updates present another way Google is aiming to infuse AI technology into all its products, from search to productivity apps to code writing tools and beyond. At this week’s developer event, Google I/O, the company announced several new ways for developers to use its AI to build and optimize their Android apps for the Play Store, alongside a host of other tools to grow their app’s audience through things like automated translations and other promotional efforts.

Google is bringing its AI technology to the Play Store.

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